Mackenzie Financial – Burn Rate (Print)

June 16, 2008

One of the campaigns I’m most proud of. This took about two years from start to finish. In fact, I no longer worked at the agency when it finally made it through research and got produced. It was well worth it though.

It was a huge hit with financial advisors and award show judges everywhere.

Award highlights: multiple Marketing Silvers, a craft copywriting award and CMA Gold.

Click on the arrows/circles and see the campaign.

Creative Team: Brian Murray/Pete Gardiner/David Glen