Mackenzie Financial – Burn Rate (Print)
One of the campaigns I’m most proud of. This took about two years from start to finish. In fact, I no longer worked at the agency when it finally made it through research and got produced. It was well worth it though.
It was a huge hit with financial advisors and award show judges everywhere.
Award highlights: multiple Marketing Silvers, a craft copywriting award and CMA Gold.
Click on the arrows/circles and see the campaign.
Creative Team: Brian Murray/Pete Gardiner/David Glen