Toyota Venza – Snowy Road (Digital)
Results: The launch couldn’t have been more successful for both Toyota and agency. Venza was sold out everywhere with a waiting list that was over 3 months long. Yes, it was all because of this ad!
Awards: Cannes, One Show, and every Canadian show recognized the digital campaign as one of the year’s best, including Marketing Gold.
Experience it here. (Flash required)
Art Director: Basil Cowieson