BMW Winter Tires – Cutting (DM/Print)
Awards: This little DM piece was a big hit with literally every award show in Canada, but an even bigger one with the client.
Results: 1200% ROI and a 9% increase over the previous year. Admittedly it did snow a lot more the year we produced it, but as if snow influences the sale of snow tires.
Team: Alex Manahan/Andrew Bernardi/Sarah Cosentino